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Who is scaling Meta ads in Health this week

Health creators are running 14,250 active Meta ads, with Olivia Harper Nutritionist up 181% this week.

Data report3 min read

This report covers Meta ad activity across Health, with 431 creators and 14,250 active ads as of 2026-10-26. It focuses on weekly scaling, leading active-ad accounts, angles, and funnel types.

Olivia Harper Nutritionist has 104 active ads and a 181% trend. Markus Schmidbauer has 10 active ads and a 100% trend, showing strong movement across different account sizes.

Who is scaling in Health

Olivia Harper Nutritionist combines 104 active ads with a 181% trend. Markus Schmidbauer has 10 active ads and a 100% trend, while Thibault Personal Trainer has 11 active ads and an 83% trend.

#CreatorActive adsChange
1Olivia Harper Nutritionistfliver.formula.care104+181%
2Markus Schmidbauermarkusschmidbauer-cbm.de10+100%
3Thibault Personal Trainerthibaultpersonaltrainer.com11+83%
4Bernardo Galvão - Online COACHbgteam.galvaocoach.com59+79%
5Traininpink Italiatraininpink.net34+79%
6Will Nelsonthefitproceo.com71+78%
7Nutri4train - Fuerte y Atléticotransformacion.nutri4train.com109+73%
8TrinityTransformationstrinitytransformation.co.uk17+70%
Health creators with at least 10 active ads, ranked by the change in active ads over the last 7 days against the 7 before. Data as of 2026-10-26.

The biggest Health advertisers right now

Eat Smart Every Day has 642 active ads, ahead of Marisa Peer at 431 and Eddie Ron - Sports Therapist at 409. Marisa Peer is at a -16% trend, while Eddie Ron is at -1%, so the largest accounts are moving in different directions.

#CreatorActive adsChange
1Eat Smart Every Dayglp.diet642new
2Marisa Peergo.innerbelief.com431-16%
3Eddie Ron - Sports Therapisteddieron.com409-1%
4Fit & Healthy After 50walking.yoga333-48%
5Respíratelo con Nachooyenacho.com323+55%
The Health creators running the most ads on Meta, as of 2026-10-26.

The promises they repeat

Lose weight without deprivation covers 43 creators and 1,050 ads. Transform your physique and habits has 43 creators and 430 ads, while Lasting fat loss after a certain age has 23 creators and 438 ads.

  1. 1Lose weight without deprivation43 creators · 1,050 ads
  2. 2Transform your physique and habits43 creators · 430 ads
  3. 3Lasting fat loss after a certain age23 creators · 438 ads
  4. 4Lose weight without dieting or exercise22 creators · 214 ads
  5. 5Make daily healthy eating easy22 creators · 213 ads
The Health promises the most creators ran in the last 30 days, as of 2026-10-26.

Where the ads send people

Direct sale accounts for 212 funnels, compared with 76 VSL funnels and 62 lead magnet funnels. Webinar appears with 50 funnels.

  • Direct sale: 212 live funnels
  • VSL: 76 live funnels
  • Lead magnet: 62 live funnels
  • Webinar: 50 live funnels

What to take from this

  • Review Olivia Harper Nutritionist's current ads before planning new tests: the account has 104 active ads and a 181% trend.
  • Study Eat Smart Every Day as a high-volume reference, with 642 active ads, then compare its structure with smaller scaling accounts.
  • Test your funnel choice against the current mix: direct sale has 212 funnels, while VSL has 76 and lead magnet has 62.

How we count: active ads are the ads Meta shows as running, from its public Ad Library. Spend and reach estimates, and their limits, are explained in How our numbers work. See every Health creator, live, on the Creators board.

Questions

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